Renowned musician Davido has announced the launch of his electric bike brand in Africa.
In partnership with Spiro, Africa’s leading electric vehicle provider, the initiative aims to empower motorcyclists and promote eco-friendly transport across the continent.
Davido revealed that the project has been in development for years, sharing the news on Instagram.
He wrote: “Manifestation is spiritual. Years ago, I claimed 30 BG, but it wasn’t just about success – it was about purpose. Today, I’m transforming that vision into something bigger: generational wealth and ownership. With my own line of electric bikes, in partnership with Spiro, we’re not just building a product – we’re building a movement.”
The electric bike range is designed as a Made-in-Africa solution to meet the continent’s transport needs.
Davido highlighted the importance of homegrown solutions for African challenges.
He stated: “This isn’t just about business – it’s about creating a Made-in-Africa solution for Africa.
“Streams might belong to foreign labels, but this is how you flip the script. This is how you turn influence into equity, and visibility into ownership. With financing solutions for riders across Nigeria and Africa, we’re empowering the hardworking individuals who have always been the lifeline of our economy.”
Africa’s motorcycle market is vast, with over 27 million bikes driving economic activity.
Davido acknowledged the crucial role of motorcycle riders, known as Okada riders in Nigeria, in his career and sees this initiative as a way to give back.
“These same Okada drivers, who have supported me throughout my career, are now at the heart of this vision. They moved my music, my name, and my story across every corner of Nigeria and Africa. Now it’s time to give back.
“When I said we rise by lifting others, it wasn’t just a motto – it was the blueprint. This partnership is proof that when we create for our people, by our people, we build something that lasts,” he emphasised.
The electric bikes are designed to be both stylish and sustainable, with Davido teasing their final reveal.
The launch of Davido’s electric bike brand is set to transform African transport, offering a cleaner, greener alternative to traditional motorcycles.
With financing options available across Nigeria and Africa, the venture is set to empower the continent’s workforce.
“And let’s not forget – these bikes are fly! Big shoutout to Tycoone and the Spiro team for the groundbreaking design. Can’t wait to reveal the final product. Oh yeah, I put my people on.
“This is more than a deal; it’s a statement. It’s ownership, empowerment, and legacy in motion. Africa is not just catching up – we’re redefining what it means to lead. The future isn’t waiting for us – we’re driving straight into it.
“We are live in Nigeria, Togo, Benin, Kenya, Rwanda, Uganda, Tanzania, and Ghana,” he added.
